How Effectively the Barnardos Website Presents its Campaign to Prevent Child Poverty Essay Example for Free

How Effectively the Barnardos Website Presents its Campaign to Prevent Child Poverty Essay * The layout of material * The way in which language is manipulated * The effect on the intended audience In this essay I will analyse how the use of graphics, language, lay-out and links in this website are effective in raising peoples awareness so that Barnardos can help to stop and prevent child poverty. Barnardos deals with many situations and projects such as day care and play schemes, after school clubs, advice and counselling for parents and parenting education. There are over three hundred of these projects, run by Barnardos, around the UK. In this website, Barnardos are appealing to a younger audience. In the text it tells us that they have launched an e-card campaign asking 1 million children and young people to respond. I think this is a good idea because most of the young people are on the Internet now as opposed to the older generation. The other aspect of the article that appeals to young people is the fact that it is related to people of the similar age groups and the case study can be related to more easily by younger people as it is about a young person. Although it is aimed at younger people it is going to get passed on to the adults anyway by asking for help on the Internet, telling a teacher as part of a school project. The idea of having this campaign on the Internet is more appealing as more people would look on the Internet for a campaign instead of calling in to a store and picking up a leaflet. In this campaign, Barnardos use pictures to try and persuade us to help. They persuade us by making us feel sympathetic towards the children, which will make us want to help the children. They do this by showing us pictures that we can relate to, pictures such as school halls and corridors, outer doors and swing parks. They show us these pictures because these are places that would be related to children. But the difference, however, is that they show them as being derelict and vandalised. The other thing they use is dull colours, which makes the pictures seem sad, lonely and also evil. By making them derelict and dull they make us think that the victims feel sad and lonely because that is the emotion the pictures give across and because of these emotions we feel entitled to help change their lives. The position, on the page, of the pictures also makes us feel different about helping the campaign. The photographs are placed in the centre of the page and the text is surrounding them. This means that you cannot read the text without looking at the pictures and the emotion in the text with the emotion in the pictures makes it appeal more to us and makes us feeling even more obliged to help the children. At the top of each page Barnardos have placed their logo and slogan. It is placed at the top left-hand corner of each page and I think this is effective because people would look there first. The logo is a picture of what looks like two adults with a child and they look quite cheery which makes you think that the lives of children who are victims of child poverty will end up like that if they get the help from Barnardos and the nation-wide public. The slogan underneath this backs it up, it says Giving Children Back Their Future, which is what Barnardos are trying to do with this campaign. The slogan and logo are effective, when presented in this way, because they make you feel like you can trust Barnardos to give them a better future. Throughout the website, Barnardos keep mentioning the other facilities they operate, which reinforces its stability and reliability. On the first page it leans on the fact that it is safe and offers a safe environment, safe and stimulating place to play. The charity does this to show their audience that they are reliable and determined about stopping and preventing child poverty and about getting all the help they can with the campaign. You see can that they always are looking towards the future of the children. The case study that is included supports this. The case study is a human appeal about someone who was a victim of child poverty and the conclusion of the study tells us how Barnardos helped and how the boy is going to change his own life and turn everything around. People can relate to a case study like this because they want a better world and their instincts make them feel sorry for the boy and make them want to help others like him. The other techniques they use are the emotive phrases in the case study. They use phrases such as neither of the adults had much time for Michael and they tell us the boy had no sense of stability. These phrases are quite harsh and can make you think twice about not wanting to help, especially to an older audience because they wouldnt want their children growing up like that. The links on the web page are very clear and helpful, they use FAQs (frequently asked questions) such as who we are and what we do. These sorts of phrases are also used as headings at the top of each page. The links also include a support us heading which you could take as a plea or cry out for help. The contact us link means that if you have any additional questions or need help with anything you can contact them easily and even help them more if they need it. The sort of support and help they want is for young people to send an e-card which is also a link at the concluding page. Because it is set out in this format means you dont need to give any money and it means you have no way out of it because it is eye-catching and you would feel obliged to help because it is any easy thing to do. When people start to read about the campaign they might think they will have to give money but it appeals to the reader because it doesnt involve an awful lot to change someones life. The language in the campaign is very simple and plain in the text. They dont use a large variety of vocabularies so that younger people can understand it better because it isnt difficult or challenging. The text has a lot of emotive language such as, inescapable aspect and lacks local amenities. The word you is used, in the context You can be a force for change, which makes you think that they are talking directly to you and makes you feel that the childrens lives are dependant on you. In the section headed the facts bullet points are used which makes the text a lot easier to read and you think that you are reading very little but you actually take in a lot of information. I think that the idea of a web page is very effective because I know that I would prefer reading something of the Internet than reading a leaflet on a campaign. The most effective technique, I think, is the case study because I thought it was very moving and after I read it I could slightly relate to it because the person seemed to be about the same age as me and obviously wanted to change his life around. What Barnardos did to try and change that boys life was spectacular. After I finished I sent an e-card because I was persuaded into doing the right thing which was the whole point of the campaign.

Temptation in the Fellowship of the Ring Essay -- literary Analysis, J

â€Å"One Ring to rule them all, One Ring to find them, One Ring to bring them all and in the darkness bind them,† (55). The One Ring controls Gollum, Bilbo, Boromir, and Frodo in attempts to return to Sauron, Its Creator, the Lord of the Rings, and the utmost evil present in J.R.R. Tolkien’s novels. But the Ring never achieves Its goal because each character possesses a unique set of skills which resist the evil temptations of the Ring. Gollum is the first victim of the Ring, with no knowledge of Its powers or guidance away from Its control. Bilbo is the second ring bearer, with an almost complete knowledge of the Ring’s power still has difficulty resisting the Ring’s temptation. Gandalf guides Bilbo to constantly resist the evil of the Ring. Boromir never gets his hands on the Ring but craves Its power thinking he can use it for good, ignoring the guidance offered to him at the Council of Elrond. Frodo has the most knowledge and guidance of all the char acters but also seems to have the strongest temptations. J.R.R. Tolkien uses characterization in the Fellowship of the Ring to prove that people without a longing for power resist temptation through knowledge, good habits, and guidance. Gollum cannot resist the Ring’s temptation because he has no knowledge of the Ring and no guidance to form good habits and prevent addiction to the Ring. Gollum, originally, Smà ©agol wanted the Ring because of Its beauty but his friend, Dà ©agol found it first. After Dà ©agol refused to just give the Ring to Smà ©agol because it was his birthday, â€Å"†¦he [Smà ©agol] caught Dà ©agol by the throat and strangled him, because the gold looked so bright and beautiful. Then he put the ring on his finger,† (58). But after he found the Ring, he had no guidance to form good ... ...; and if by life or death I can save you, I will,† (194). Aragorn, also known as Strider, accompanied the hobbits from the Prancing Pony Inn all the way to the Council of Elrond. Gandalf was also a guiding path for Frodo keeping him updated on the evils of the Ring. I CAN’T FIND A QUOTE. But even with all his guidance Frodo still feels temptation from this Ring of power. â€Å"A sudden unreasoning fear of discovery laid hold of Frodo, and he thought of his Ring. He hardly dared to breathe, and yet the desire to get it out of his pocket became so strong that he began slowly to move his hand. He felt that he had only to slip it on, and then he would be safe,† (83). Frodo Baggins with knowledge and guidance was able to make good choices throughout his journey to Mordor in the Fellowship of the Ring because of his knowledge of the Ring and the guidance that surrounded him.

Sandra Cisneros’ Eleven

Eleven or One hundred and Two? Sandra Cisneros’ short story â€Å"Eleven† describes a young girl that is at a loss for words when her teacher embarrasses her in front of the class. How does Rachel convey her feelings on Mrs. Price’s authority? Rachel says in the third paragraph that she wishes she was one hundred and two instead of eleven and in saying so she thinks that if she was that age she would have known the words to answer Mrs. Price when she made her put on the ugly sweater that was not hers at all. She adds the two to the hundred as it makes the impression that one hundred is normal old but by adding the two she would be really old and know what to say. We move on and find that Rachel has a very difficult time dealing with the embarrassing fact that Mrs. Price is forcing her to put on the red â€Å"cottage cheese† smelling sweater and instead of standing up for herself she puts her head down and starts to cry, she thinks about her school friends like Sylvia Saldivar who she says is stupid but will probably tease her in the playground about the sweater. Rachel calms herself down with the thought of her parents waiting for her at home with her birthday cake and candles and her papa coming home to sing happy birthday, To summarize we find that on one hand Rachel is a very mature girl that talks about age in a very distinct manner and on the other hand she has a very passionate way of describing her feelings and the situation that she is in.

The Importance of Hospitality Illustrated in Homers...

Far removed from our individualistic society today is the ancient Greece portrayed in The Odyssey, by Homer, where hospitality and good will are the way of things. As decreed by Zeus himself, those who wish the favor of the Gods must welcome foreign and domestic with hospitality. A man was supposed to offer the best of his food, his home, and his knowledge before ever asking for his guest’s name or why he was there. There is a sense that those of high status are the main givers of hospitality, but they are not the only ones commanded to offer hospitality. Homer emphasizes hospitality from everyone during Telemachus’ and Odysseus’ journeys, using a man’s xenos, host/guest relationships, with his guest to infer his integrity and character.†¦show more content†¦Telemachus is made to be the standard by which we can judge the following instances of hospitality or lack there of. He is rewarded for his kindness too. In this way, Homer can subtly teach us the virtues that he believes define a man’s character by giving them good fortune. Athena gives Telemachus hope of his father returning and tells him how to find out more from Pylos and Sparta. They set off together to gain knowledge of his father and to give us a dose of good hospitality. Telemachus’ journey brings him to Pylos, where King Nestor welcomes him with open arms as he â€Å"[sits] them down at the feast on fleecy throws† (Homer, 3. 40-1). King Nestor is instantly assumed to be a good-hearted man, because he has fulfilled the first step in proper hospitality. Next, he asks of Telemachus all the questions a good host would care to know and Telemachus’ questions in return prove that he trusts Nestor to help him in his quest to find his father. Nestor offers Telemachus a comfortable stay, gives praise to Odysseus, and treats Telemachus with all the respect of a fellow king. Homer exemplifies Nestor’s honor, because he and his son welcome d Telemachus without knowing who he was until after the feast. This is most likely why all hospitable hosts will not ask for a name or a purpose until they have met their guests’ needs: it is proper to do so. An interesting thing to note is Nestor’s insight into Agamemnon’sShow MoreRelatedGrecian Identity Essay1512 Words   |  7 Pagesatmosphere of Greece. With time, however, the people of Greece began to strive toward a collective identity. The political environment began to solidify toward a populist view. These occurrences and changes of the culture are illustrated in the works of Homer’s The Iliad and The Odyssey, and Hesiod’s Works and Days, as well as the Aeschylus’ The Persians. These collective writings depict the progression of Grecian culture through the eventual unification of its identity and its government. The Iliad,Read MoreHospitality in the Quran1690 Words   |  7 PagesIdeas on Cultural Hospitality in the Quran The virtues within the Qur’an regarding hospitality and generosity seem to be a product of the landscape of pre- Islamic Arabia. Indeed, the arid environment and tribal configuration of the society required that neighbors help each other, strangers or travelers be given food, and wealth be distributed evenly throughout the clan. The communities that settled along the trade routes of the Arabian Peninsula relied on merchants returning to their community